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		Advertising, promotion & supplemental aspects of integrated marketing communications / Terence A. Shimp. by Shimp, Terence A. Series: The Dryden Press series in marketingEdition: 5th ed.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Fort Worth : Dryden Press, c2000Other title: Advertising, promotion, and supplemental aspects of integrated marketing communications \| Advertising promotion.Online access: Contributor biographical information \| Publisher description \| Table of contents only Availability: Items available for loan: SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY (3) Call number: HF5415.123 .Sh54 2000, ... Place hold Add to cart (remove)
		The next step in database marketing : Consumer Guided Marketing ; privacy for your customers, record profits for you / Dick Shaver. by Shaver, Dick. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1996Other title: Consumer Guided Marketing.Online access: Contributor biographical information \| Publisher description \| Table of Contents Availability: Items available for loan: SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY (1) Call number: HF5415.126 .Sh2 1996. Place hold Add to cart (remove)
		Do-it-yourself direct marketing : secrets for small business / Mark S. Bacon. by Bacon, Mark S. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1992Availability: Items available for loan: SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY (1) Call number: HF5415.13 .M13 1992. Place hold Add to cart (remove)
		Direct marketing : an integrated approach / William J. McDonald. by McDonald, William J., Ph. D. Series: Irwin/McGraw-Hill series in marketingMaterial type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Irwin/McGraw-Hill, c1998Availability: Items available for loan: SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY (1) Call number: HF5415.M14 1998 . Place hold Add to cart (remove)
		The next step in database marketing : Consumer Guided Marketing ; privacy for your customers, record profits for you / Dick Shaver. by Shaver, Dick. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Wiley, c1996Other title: Consumer Guided Marketing.Online access: Contributor biographical information \| Publisher description \| Table of Contents Availability: Items available for loan: SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY (1) Call number: HF5415.126 .Sh2 1996. Place hold Add to cart (remove)
		Below-the-line promotion / John Wilmshurst. by Wilmshurst, John \| Chartered Institute of Marketing. Series: Marketing series (London, England). Professional development.Material type: Text; Format: print ; Literary form: Not fiction Publication details: Oxford ; Boston : Butterworth-Heinemann, 1993Availability: Items available for loan: SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY (1) Call number: HF5814 .W66 1993. Place hold Add to cart (remove)

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