The next step in database marketing : Consumer Guided Marketing ; privacy for your customers, record profits for you / Dick Shaver.

By: Shaver, DickMaterial type: TextTextPublication details: New York : Wiley, c1996Description: xiv, 482 p. : ill. ; 24 cmISBN: 0471133590 (alk. paper)Other title: Consumer Guided MarketingSubject(s): Direct marketingDDC classification: 658.8/4 LOC classification: HF5415.126 | .Sh2 1996Online resources: Contributor biographical information | Publisher description | Table of Contents
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
General Stacks 		HF5415.126 .Sh2 1996 (Browse shelf(Opens below)) c1 Available 0000015233
Total holds: 0

Includes index.

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