Marketing management : knowledge and skills : text, analysis, cases, plans / J. Paul Peter, James H. Donnelly, Jr.
Material type:
TextPublication details: Homewood, IL : BPI/Irwin, 1989Edition: 2nd edDescription: xvi, 928 p. : ill. ; 25 cmISBN: 025606668X :Subject(s): Marketing -- Management | Marketing -- Management -- Case studiesDDC classification: 658.8 LOC classification: HF5415.13 | .P44 1989
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
ATU Book
|
SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.13 .P44 1989 (Browse shelf(Opens below)) | c1 | Available | 0000013202 | ||
|
ATU Book
|
SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.13 .P44 1989 (Browse shelf(Opens below)) | c2 | Available | 0000012736 |
Total holds: 0
Browsing SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
| HF5415.13 .M34 2003 Marketing management | HF5415.13 .M34 2003 Marketing management | HF5415.13 .P37 1999 Marketing Management for Travel and Tourism/ | HF5415.13 .P44 1989 Marketing management : knowledge and skills : text, analysis, cases, plans / | HF5415.13 .P44 1989 Marketing management : knowledge and skills : text, analysis, cases, plans / | HF5415.13 .P44 1995 Marketing management : knowledge and skills / | HF5415.13 .P44 1995 Marketing management : knowledge and skills / |
Includes indexes.
Bibliography: p. 907-919.
There are no comments on this title.