The principles and practice of marketing / John Frain.

By: Frain, JohnMaterial type: TextTextPublication details: London : Pitman, 1986Description: vii, 514 p. : ill. ; 22 cmISBN: 027302583X (pbk.)Subject(s): Marketing | Marketing -- Great BritainDDC classification: 658.8 LOC classification: HF5415 | .F85 1986
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Item type Current library Call number Status Date due Barcode Item holds
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
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HF5415 .F85 1986 (Browse shelf(Opens below)) Available 0000012641
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Cover title: The principles & practice of marketing.

Includes bibliographical references: p. [503]-506.and index

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