Strategic marketing problems : cases and comments /

By: Kerin, Roger AContributor(s): Peterson, Robert AMaterial type: TextTextPublication details: Upper Saddle River Prentice Hall, 1998Edition: 8th edDescription: xii, 723 p. : ill. (col.) ; 28 cmISBN: 0136328601LOC classification: HF5415.135 | .K45 1998
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Item type Current library Call number Copy number Status Date due Barcode Item holds
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
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HF5415.135 .K45 1998 (Browse shelf(Opens below)) c1 Available 0000013829
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Browsing SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY shelves, Shelving location: General Stacks Close shelf browser (Hides shelf browser)
HF5415 .133C49 2002 CIM Companion: customer communications/ HF5415 .135c852 2000 Strategic marketing / HF5415 .135c852 2000 Strategic marketing / HF5415.135 .K45 1998 Strategic marketing problems : cases and comments / HF5415.135 .M35 1992 The marketing game! / HF5415.15 .M34 1998 Marketing strategy : the challenge of the external environment / HF5415.15 .M34 1998 Marketing strategy : the challenge of the external environment /

Includes bibliographical references and indexes.

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