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Preparing the marketing plan / David Parmerlee.

By: Parmerlee, David Material type: Text

TextSeries: American Marketing Association marketing toolboxPublication details: Lincolnwood, Ill. : NTC Business Books, c2000Edition: New EditionDescription: xxiv, 223 p. : ill. ; 28 cmISBN: 0658001345Subject(s): Marketing -- Management | Strategic planningDDC classification: 658.8 LOC classification: HF5415.13 | .D24 2000Online resources: Contributor biographical information | Publisher description

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode	Item holds
ATU Book	SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks	HF5415.13 .D24 2000 (Browse shelf(Opens below))	Available		0000012311

Total holds: 0

At head of title: American Marketing Association.

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