Strategic marketing management cases /

By: Cravens, David WContributor(s): Lamb, Charles W | Crittenden, Victoria LynnMaterial type: TextTextPublication details: Boston Irwin/McGraw-Hill, 1999Edition: 6th edDescription: xvi, 624 p. : ill. ; 26 cm. +ISBN: 0256261253LOC classification: HF5415 | .C85 1999
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
General Stacks 		HF5415 .C85 1999 (Browse shelf(Opens below)) c1 Available 0000013555
Total holds: 0

Includes bibliographical references and index of cases.

System requirements for accompanying computer disc: IBM-compatible PC; Windows 3.1 or higher; Excel 4.0 or higher.

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