Marketing / Roger A. Kerin, Southern Methodist University, Steven W. Hartley, University of Denver, William Rudelius, University of Minnesota.
Material type: TextPublisher: New York, NY : McGraw-Hill Education, [2015]Edition: Twelfth editionDescription: xliv, 740 pages ; 29 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 0077861035 (alk. paper)Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .K4 2015Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415 .K4 2015 (Browse shelf(Opens below)) | c1 | Available | 0000012028 | ||
ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415 .K4 2015 (Browse shelf(Opens below)) | c2 | Available | 0000012029 | ||
ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415 .K4 2015 (Browse shelf(Opens below)) | c3 | Available | 0000012030 | ||
ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415 .K4 2015 (Browse shelf(Opens below)) | c4 | Available | 0000012034 | ||
ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415 .K4 2015 (Browse shelf(Opens below)) | c5 | Available | 0000013569 | ||
ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415 .K4 2015 (Browse shelf(Opens below)) | c6 | Available | 0000013613 |
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Includes bibliographical references (pages 642-700) and index.
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