Concurrent marketing : integrating product, sales, and service /
Material type: TextPublication details: Boston Harvard Business School Press, 1995Description: xxvii, 307 p. : ill. ; 25 cmISBN: 0875844448 LOC classification: HF5415.13 | .C33 1995Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
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ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.13 .C33 1995 (Browse shelf(Opens below)) | c1 | Available | 0000013209 | ||
ATU Book | SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.13 .C33 1995 (Browse shelf(Opens below)) | c2 | Available | 0000012729 |
Total holds: 0
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HF5415.13 .B69 2002 Marketing management : a strategic, decision-making approach / | HF5415.13 .B69 2002 Marketing management : a strategic, decision-making approach / | HF5415.13 .B69 2002 Marketing management : a strategic, decision-making approach / | HF5415.13 .C33 1995 Concurrent marketing : integrating product, sales, and service / | HF5415.13 .C33 1995 Concurrent marketing : integrating product, sales, and service / | HF5415.13 .C38 1990 Managing for marketing excellence / | HF5415.13 .C38 1995 Strategic marketing management: planning and control/ |
Includes bibliographical references and index.
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