Cases in strategic marketing / David Rosenthal, Lew G. Brown.
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TextPublication details: Upper Saddle River, NJ : Prentice Hall, c2000Description: xiii, 610 p. : ill. ; 26 cmISBN: 0130863599Subject(s): Marketing -- Decision making -- Case studies | Marketing -- Management -- Case studiesDDC classification: 658.8/02 LOC classification: HF5415.13 | .R72 2000
| Item type | Current library | Call number | Copy number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|
ATU Book
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SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.13 .R72 2000 (Browse shelf(Opens below)) | c1 | Available | 0000013218 | ||
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ATU Book
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SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks | HF5415.13 .R72 2000 (Browse shelf(Opens below)) | c2 | Available | 0000013628 |
Total holds: 0
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| HF5415.13 .QD68 2002 Marketing management : text and cases / | HF5415.13 R15 1993 El duende y otros cuentos / | HF5415.13 .R15 1995 Business marketing strategy : cases, concepts, and applications / | HF5415.13 .R72 2000 Cases in strategic marketing / | HF5415.13 .R72 2000 Cases in strategic marketing / | HF5415.13 .R72 2000 Cases in strategic marketing / | HF5415.13 .R72 2000 Cases in strategic marketing / |
Includes bibliographical references.
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