Cases in strategic marketing / (Record no. 7932)

MARC details
000 -LEADER
fixed length control field 01034cam a2200301 a 4500
001 - CONTROL NUMBER
control field 12097300
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210408093456.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 000706s2000 njua b 000 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 00269587
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0130863599
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm43432355
040 ## - CATALOGING SOURCE
Original cataloging agency ESR
Transcribing agency ATU
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.13
Item number .R72 2000
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/02
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Rosenthal, David W.
9 (RLIN) 14920
245 00 - TITLE STATEMENT
Title Cases in strategic marketing /
Statement of responsibility, etc. David Rosenthal, Lew G. Brown.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Upper Saddle River, NJ :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. c2000.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 610 p. :
Other physical details ill. ;
Dimensions 26 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
General subdivision Decision making
Form subdivision Case studies.
9 (RLIN) 14921
Topical term or geographic name entry element Marketing
General subdivision Management
Form subdivision Case studies.
9 (RLIN) 14911
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Brown, Lew G.
9 (RLIN) 14922
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 3
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type ATU Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Materials specified (bound volume or other part) Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
      BUSINESS- Commerce     SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks 04/08/2021 7932   HF5415.13 .R72 2000 0000013218 04/08/2021 c1 04/08/2021 ATU Book
      BUSINESS- Commerce     SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks 04/08/2021 7932   HF5415.13 .R72 2000 0000013628 04/15/2021 c2 04/08/2021 ATU Book

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