Marketing: (Record no. 8345)

MARC details
000 -LEADER
fixed length control field 00581nam a22002177a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210414123226.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210414b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0072488247
040 ## - CATALOGING SOURCE
Transcribing agency ATU
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.1
Item number .B374 2001
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Bearden, William O.
9 (RLIN) 15564
245 ## - TITLE STATEMENT
Title Marketing:
Remainder of title principles & perspectives/
250 ## - EDITION STATEMENT
Edition statement 3rd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York
Name of publisher, distributor, etc. McGraw-Hill
Date of publication, distribution, etc. 2001
300 ## - PHYSICAL DESCRIPTION
Extent xxxvi, 596p. :
Other physical details ill. ;
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Ingram, Thomas N.
9 (RLIN) 15565
Personal name Laforge, Raymond W.
9 (RLIN) 15566
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type ATU Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Materials specified (bound volume or other part) Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
      BUSINESS-Commerce     SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks 04/14/2021 8345   HF5415.1 .B374 2001 0000013561 04/14/2021 c5 04/14/2021 ATU Book
      BUSINESS-Commerce     SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks 04/14/2021 8345   HF5415.1 .B374 2001 0000013633 04/15/2021 c2 04/14/2021 ATU Book

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