MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01592pam a2200361 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
4852742 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20210621150346.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
910905s1992 nyua bf 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
91034102 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0471553867 (cloth) : |
| Terms of availability |
$39.95 |
|
|---|
| International Standard Book Number |
0471553875 (paper) : |
| Terms of availability |
$17.95 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
ATU |
| Modifying agency |
DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5466 |
| Item number |
.K88 1992 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
651/.29 |
| Edition number |
20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kremer, John, |
| Dates associated with a name |
1949- |
| 9 (RLIN) |
18464 |
| 245 14 - TITLE STATEMENT |
|---|
| Title |
The complete direct marketing sourcebook : |
| Remainder of title |
a step-by-step guide to organizing and managing a successful direct marketing program / |
| Statement of responsibility, etc. |
John Kremer. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New York : |
| Name of publisher, distributor, etc. |
Wiley, |
| Date of publication, distribution, etc. |
c1992. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xii, 276 p. : |
| Other physical details |
ill. ; |
| Dimensions |
26 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
Wiley small business editions |
| 9 (RLIN) |
15488 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Rev. ed. of: Mail order selling made easier. c1990. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Mail-order business |
| General subdivision |
Handbooks, manuals, etc. |
| 9 (RLIN) |
18465 |
|
|---|
| Topical term or geographic name entry element |
Direct marketing |
| General subdivision |
Handbooks, manuals, etc. |
| 9 (RLIN) |
18041 |
|
|---|
| Topical term or geographic name entry element |
Mail-order business |
| General subdivision |
Forms. |
| 9 (RLIN) |
18466 |
|
|---|
| Topical term or geographic name entry element |
Direct marketing |
| General subdivision |
Forms. |
| 9 (RLIN) |
18467 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Kremer, John, |
| Dates associated with a name |
1949- |
| Title of a work |
Mail order selling made easier. |
| 9 (RLIN) |
18468 |
| 856 4# - ELECTRONIC LOCATION AND ACCESS |
|---|
| Materials specified |
Table of Contents |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/toc/onix05/91034102.html">http://www.loc.gov/catdir/toc/onix05/91034102.html</a> |
|
|---|
| Materials specified |
Publisher description |
| Uniform Resource Identifier |
<a href="http://www.loc.gov/catdir/enhancements/fy0707/91034102-d.html">http://www.loc.gov/catdir/enhancements/fy0707/91034102-d.html</a> |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ocip |
| f |
19 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
ATU Book |
