Advertising and popular culture / (Record no. 10081)

MARC details
000 -LEADER
fixed length control field 00874cam a2200205 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210610145647.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 950926s1996 caua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0803954824 (cloth : acidfree paper)
International Standard Book Number 0803954832
040 ## - CATALOGING SOURCE
Transcribing agency ATU
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5805
Item number .F82 1996
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Fowles, Jib.
9 (RLIN) 17791
245 10 - TITLE STATEMENT
Title Advertising and popular culture /
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Thousand Oaks
Name of publisher, distributor, etc. Sage Publications,
Date of publication, distribution, etc. 1996.
300 ## - PHYSICAL DESCRIPTION
Extent xviii, 278 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and indexes.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Energizers -- Origins -- Flagrant criticisms -- The dynamics behind the advertisement -- The dynamics of popular culture -- Exchanges -- The surface of the advertisement, composed and consumed -- Deciphering advertisements -- Mixed receptions -- The project of the self -- In perspective.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type ATU Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Materials specified (bound volume or other part) Damaged status Not for loan Home library Current library Shelving location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
      BUSINESS-Industry     SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY General Stacks 06/10/2021 10081   HF5805 .F82 1996 0000015899 06/10/2021 c1 06/10/2021 ATU Book

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