| 000 | 00626cam a2200217 a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20210421110030.0 | ||
| 008 | 890824s1990 ilua b 001 0 eng | ||
| 020 | _a0256068658 | ||
| 020 | _a0256083983 (International ed.) | ||
| 040 | _cATU | ||
| 050 | 0 | 0 |
_aHF5415.13 _b.M13 1990 |
| 100 | 1 |
_aMcCarthy, E. Jerome _915873 |
|
| 245 | 1 | 0 |
_aBasic marketing : _ba managerial approach / |
| 250 | _a10th ed. | ||
| 260 |
_aHomewood _bIrwin, _c1990. |
||
| 300 |
_axviii, 734 p. : _bcol. ill. ; _c27 cm. + |
||
| 504 | _aIncludes bibliographical references | ||
| 700 | 1 |
_aPerreault, William D. _93262 |
|
| 942 |
_2lcc _cBOOK |
||
| 999 |
_c8570 _d8570 |
||