000 | 01301cam a22003374a 4500 | ||
---|---|---|---|
001 | 11807287 | ||
003 | OSt | ||
005 | 20210419121803.0 | ||
008 | 991012s2000 ilua 000 0 eng | ||
010 | _a 99052068 | ||
020 | _a0658001345 | ||
040 |
_aDLC _cATU _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.13 _b.D24 2000 |
082 | 0 | 0 |
_a658.8 _221 |
100 | 1 |
_aParmerlee, David. _915784 |
|
245 | 1 | 0 |
_aPreparing the marketing plan / _cDavid Parmerlee. |
250 | _aNew Edition | ||
260 |
_aLincolnwood, Ill. : _bNTC Business Books, _cc2000. |
||
300 |
_axxiv, 223 p. : _bill. ; _c28 cm. |
||
490 | 1 | _aAMA marketing toolbox | |
500 | _aAt head of title: American Marketing Association. | ||
650 | 0 |
_aMarketing _xManagement. _914428 |
|
650 | 0 |
_aStrategic planning. _92335 |
|
830 | 0 |
_aAmerican Marketing Association marketing toolbox _915785 |
|
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/bios/mh042/99052068.html |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/description/mh023/99052068.html |
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_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
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942 |
_2lcc _cBOOK |
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999 |
_c8505 _d8505 |