000 00588nam a22002057a 4500
003 OSt
005 20210416153936.0
008 210416b ||||| |||| 00| 0 eng d
020 _a0749420138
040 _cATU
050 _aHF5415.123
_b.Sm5 1997
100 _aSmith, Paul
_915746
245 _aStrategic marketing communications:
_bnew ways to build and integrate communications/
260 _aWellingborough
_bKogan page
_c1997
300 _axiv, 290p. :
_bill. ;
504 _aIncludes index
700 _aBerry, Chris
_915747
700 _aPulford, Alan
_915312
942 _2lcc
_cBOOK
999 _c8480
_d8480