| 000 | 00981cam a22002774a 4500 | ||
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| 001 | 13552965 | ||
| 003 | OSt | ||
| 005 | 20210416143342.0 | ||
| 008 | 040409s2005 njua b 001 0 eng | ||
| 010 | _a 2004040085 | ||
| 020 | _a0131469568 | ||
| 040 |
_aDLC _cATU _dDLC |
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| 042 | _apcc | ||
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_aHF5415.13 _b.B65 2005 |
| 082 | 0 | 0 |
_a658.8 _222 |
| 100 | 1 |
_aBest, Roger J. _915194 |
|
| 245 | 1 | 0 |
_aMarket-based management : _bstrategies for growing customer value and profitability / _cRoger J. Best. |
| 250 | _a4th ed. | ||
| 260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2005. |
||
| 300 |
_axxii, 506 p. : _bill. ; _c24 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing _xManagement. _914428 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBOOK |
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_c8470 _d8470 |
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