000 01225pam a2200289 a 4500
001 1127150
003 OSt
005 20210408133039.0
008 941215s1997 nyua b 001 0 eng
010 _a 94047535
020 _a0471310123 (acidfree paper)
040 _aDLC
_cATU
_dDLC
050 0 0 _aTX911.3.M3
_b.R27 1997
082 0 0 _a647.94/068/8
_220
100 1 _aReich, Allen Z.
_9758
245 1 0 _aMarketing management for the hospitality industry :
_ba strategic approach /
_cAllen Z. Reich.
260 _aNew York :
_bWiley,
_cc1997.
300 _axix, 530 p. :
_bill. ;
_c25 cm.
504 _aIncludes bibliographical references (p. 515-522) and index.
650 0 _aHospitality industry
_xMarketing.
_9808
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/bios/wiley044/94047535.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/description/wiley037/94047535.html
856 4 _3Table of Contents
_uhttp://www.loc.gov/catdir/toc/onix05/94047535.html
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _2lcc
_cBOOK
999 _c8041
_d8041