000 01085cam a22003014a 4500
001 12524281
003 OSt
005 20210408121138.0
008 010904s2003 njua b 001 0 eng
010 _a 2001050074
020 _a0130351334 (pbk.)
040 _aDLC
_cATU
_dDLC
042 _apcc
050 0 0 _aHF5415
_b.K84 2003
082 0 0 _a658.8
_221
100 1 _aArmstrong, Gary
_q(Gary M.)
_91808
245 1 0 _aMarketing :
_ban introduction /
_cGary Armstrong, Philip Kotler.
250 _a6th ed.
260 _aUpper Saddle River, NJ :
_bPrentice Hall,
_cc2003.
300 _a1 v. (various pagings) :
_bcol. ill. ;
_c26 cm. +
_e1 CD-ROM (4 3/4 in.)
504 _aIncludes bibliographical references and indexes.
538 _aSystem requirements for accompanying CD-ROM: Windows 95 or higher; Mac OS 7.6 or later.
650 0 _aMarketing.
_91807
700 1 _aKotler, Philip.
_91806
906 _a7
_bcbc
_corignew
_d1
_eocip
_f20
_gy-gencatlg
942 _2lcc
_cBOOK
999 _c8004
_d8004