| 000 | 01290cam a2200325 a 4500 | ||
|---|---|---|---|
| 001 | 11955450 | ||
| 003 | OSt | ||
| 005 | 20210316101328.0 | ||
| 008 | 000327s2001 txua b 001 0 eng | ||
| 010 | _a 00102808 | ||
| 020 | _a0030211042 | ||
| 040 |
_aDLC _cATU _dDLC |
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| 050 | 0 | 0 |
_aHF5415.2 _b.C47 2001 |
| 082 | 0 | 0 |
_a658.8/3 _221 |
| 100 | 1 |
_aChurchill, Gilbert A. _93285 |
|
| 245 | 1 | 0 |
_aBasic marketing research / _cGilbert A. Churchill, Jr. |
| 246 | 3 | 0 | _aMarketing research |
| 250 | _a4th ed. | ||
| 260 |
_aFort Worth : _bDryden Press, _cc2001. |
||
| 300 |
_axvii, 830 p. : _bill. (some col.) ; _c29 cm. |
||
| 440 | 4 |
_aThe Dryden Press series in marketing _914345 |
|
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing research. _93276 |
|
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy1514/00102808-b.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1514/00102808-d.html |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy1514/00102808-t.html |
| 906 |
_a7 _bcbc _corignew _d2 _eepcn _f20 _gy-gencatlg |
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| 942 |
_2lcc _cBOOK |
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| 999 |
_c7619 _d7619 |
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