| 000 | 01209cam a2200337 a 4500 | ||
|---|---|---|---|
| 001 | 13653568 | ||
| 003 | OSt | ||
| 005 | 20210617140657.0 | ||
| 008 | 040713s2003 enka b 001 0 eng d | ||
| 010 | _a 2005362114 | ||
| 015 | _aGBA2-W2058 | ||
| 020 | _a0750655364 | ||
| 035 | _a(OCoLC)ocm50176385 | ||
| 040 |
_aUKM _cUKM _dOCLCQ _dNTE _dDLC |
||
| 042 | _alccopycat | ||
| 050 | 0 | 0 |
_aHF5415 _b.M34 2003 |
| 082 | 0 | 4 |
_a658.8 _221 |
| 245 | 0 | 4 |
_aThe marketing book / _cedited by Michael J. Baker. |
| 250 | _a5th ed. | ||
| 260 |
_aOxford ; Boston : _bButterworth-Heinemann, _cc2003. |
||
| 300 |
_axxxviii, 834 p. : _bill. ; _c25 cm. |
||
| 500 | _aPrevious ed.: 1999. | ||
| 504 | _aIncludes bibliographical references and index. | ||
| 650 | 0 |
_aMarketing. _91807 |
|
| 700 | 1 |
_aBaker, Michael J., _d1935- _918273 |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0627/2005362114-d.html |
| 856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0627/2005362114-t.html |
| 906 |
_a7 _bcbc _ccopycat _d3 _encip _f20 _gy-gencatlg |
||
| 942 |
_2lcc _cBOOK |
||
| 999 |
_c10465 _d10465 |
||