| 000 | 01371cam a2200325 a 4500 | ||
|---|---|---|---|
| 001 | 3996047 | ||
| 003 | OSt | ||
| 005 | 20210615161945.0 | ||
| 008 | 960118s1996 nyua f 001 0 eng | ||
| 010 | _a 96000530 | ||
| 020 | _a0471124397 (cloth : alk. paper) | ||
| 020 | _a0471124419 (pbk. : alk. paper) | ||
| 040 |
_aDLC _cATU _dDLC |
||
| 050 | 0 | 0 |
_aHF5826.5 _b.Sm51 1996 |
| 082 | 0 | 0 |
_a658.8/4 _220 |
| 100 | 1 |
_aSmith, Jeanette, _d1924- _918039 |
|
| 245 | 1 | 0 |
_aEntrepreneur magazine : _bguide to integrated marketing / _cJeanette Smith. |
| 260 |
_aNew York : _bJohn Wiley, _cc1996. |
||
| 300 |
_axii, 277 p. : _bill. ; _c24 cm. |
||
| 440 | 0 |
_aEntrepreneur magazine small business series _917933 |
|
| 504 | _aIncludes index. | ||
| 650 | 0 |
_aAdvertising media planning _xHandbooks, manuals, etc. _918040 |
|
| 650 | 0 |
_aDirect marketing _xHandbooks, manuals, etc. _918041 |
|
| 856 | 4 |
_3Table of Contents _uhttp://www.loc.gov/catdir/toc/onix05/96000530.html |
|
| 856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0707/96000530-b.html |
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0707/96000530-d.html |
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cBOOK |
||
| 999 |
_c10282 _d10282 |
||