000 | 00874cam a2200205 a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20210610145647.0 | ||
008 | 950926s1996 caua b 001 0 eng | ||
020 | _a0803954824 (cloth : acidfree paper) | ||
020 | _a0803954832 | ||
040 | _cATU | ||
050 | 0 | 0 |
_aHF5805 _b.F82 1996 |
100 | 1 |
_aFowles, Jib. _917791 |
|
245 | 1 | 0 | _aAdvertising and popular culture / |
260 |
_aThousand Oaks _bSage Publications, _c1996. |
||
300 |
_axviii, 278 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
505 | 0 | _aEnergizers -- Origins -- Flagrant criticisms -- The dynamics behind the advertisement -- The dynamics of popular culture -- Exchanges -- The surface of the advertisement, composed and consumed -- Deciphering advertisements -- Mixed receptions -- The project of the self -- In perspective. | |
942 |
_2lcc _cBOOK |
||
999 |
_c10081 _d10081 |