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Marketing communication: discovery, creation and conversations

by Fill, Chris | Turnbull, Sarah.

Edition: 17th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: New York : Pearson, 2016Availability: Items available for loan: SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY (2) Call number: HF5415.123 .F48 2016, ...

Marketing communications : contexts, strategies, and applications / Chris Fill.

by Fill, Chris.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England ; New York : Financial Time Prentice Hall, 2002Availability: Items available for loan: SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY (2) Call number: HF5415.123 .F48 2002, ...

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