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Sports marketing : a strategic perspective / Matthew D. Shank, Mark R. Lyberger.

by Shank, Matthew D | Lyberger, Mark R.

Edition: Fifth edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Milton Park, Abingdon, Oxon ; New York, NY : Routledge, 2015Availability: Items available for loan: SCHOOL OF APPLIED SCIENCE & ENGINEERING LIBRARY - ACCRA TECHNICAL UNIVERSITY (2) Call number: GV716 .S1 2015, ...

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The agile marketer : turning customer experience into your competitive advantage / Roland Smart.

by Smart, Roland, 1974- [author.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, [2016]Online access: Cover image Availability: Items available for loan: SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY (1) Call number: HF5415.15 .S1 2016.

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