Gitman, Lawrence J.

The world of business / Lawrence J. Gitman, Carl McDaniel. - 2nd ed. - Cincinnati, Ohio : South-Western College Pub., c1995. - xxxi, 864 p. : col. ill., col. maps ; 27 cm.

Includes bibliographical references (p. 817-826) and indexes.

0538836253

94017198


Management--United States.
Marketing--United States.
Business enterprises--Finance.--United States
Accounting--United States.
Business--Data processing.
International business.

HD70.U5 / G44 1995

650