TY - BOOK AU - Bacon,Mark S. TI - Do-it-yourself direct marketing: secrets for small business SN - 047153241X : AV - HF5415.13 .M13 1992 U1 - 658.8/4 20 PY - 1992/// CY - New York PB - Wiley KW - Direct marketing KW - Small business N1 - Includes bibliographical references (p. [270] and index ER -