Wilkie, William M. <br/><br/>
Consumer behavior 

 - 3rd ed. 
 - New York :  John Wiley,  1994. 
 - (various paging) :  ill. ; 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0471599492 
<br/><br/><label>LC Class. No.: </label>HF5413.3  / .W65 1994