TY  - BOOK
AU  - Sudman, Seymour
AU  - Blair, Edward
TI  - Marketing research: a problem solving approach
SN  - 0079136702
AV  - HF5415.2 .B57 1998.
PY  - 1998///
CY  - Boston
PB  - McGraw-Hill
N1  - Includes bibliographical references and index
ER  -