Business marketing / 
Andrew C. Gross ... [et al.]. 
 - Boston :  Houghton Mifflin,  c1993. 
 - xxi, 763, 26 p. :  ill. (some col.) ;  24 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0395560837 
<br/><br/><label>LCCN: </label>91072686  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Industrial marketing.
<br/><br/><label>LC Class. No.: </label>HF5415.1263  / .B96 1993 
<br/><br/><label>Dewey Class. No.: </label>658.8