TY  - BOOK
AU  - Kirby, Justin (Editor)
AU  - Marsden, Paul
TI  - Connected marketing: the viral, buzz and word of mouth revolution
SN  - 075066634X
AV  - HF5415.13 .C76 2006
PY  - 2006///
CY  - Amsterdam
PB  - Elsevier ltd
N1  - Includes index
ER  -