Shane, Ed. <br/><br/>
Selling electronic media / 
Ed Shane ; foreword and discussion points by Michael C. Keith. 
 - Boston :  Focal Press,  c1999. 
 - xx, 462 p. :  ill., maps ;  26 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0240803272 (pbk. : alk. paper) 
<br/><br/><label>LCCN: </label>98041464  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling--Mass media.
<br/><br/><label>LC Class. No.: </label>HF5439.M267  / Sh1 1999 
<br/><br/><label>Dewey Class. No.: </label>384.5/068/8