TY  - BOOK
AU  - Boone, Louis E.
AU  - Kurtz, David L.
TI  - contemporary marketing
SN  - 0030339138
AV  - HF5145 .B64 2002
PY  - 2002///
CY  - Forth worth
PB  - Harcourt college publishers
N1  - Includes index
ER  -