Hawkins, Del L. <br/><br/>
Consumer behaviour:  building marketing strategy/ 

 - 8th ed. 
 - Boston  Irwin  2000 
 - xxiv, 775p. :  ill. ; 
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>0072316020 
<br/><br/><label>LC Class. No.: </label>HF5415.33.U6  / .H31 2000