Kotler, Philip. <br/><br/>
Marketing for nonprofit organizations / 

 - 2nd ed. 
 - Englewood Cliffs,  Prentice-Hall,  1982. 
 - xv, 528 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and indexes. 
<br/><br/><label>ISBN: </label>0135561426  
<br/><br/><label>LC Class. No.: </label>HF5415  / .K84 1982