Abbey, James R.

Hospitality sales and marketing / James R. Abbey. - 3rd ed. - Lansing, Mich. : Educational Institute, American Hotel & Motel Association, c1998. - x, 564 p. : ill. ; 23 cm.

Includes bibliographical references.

0866121757

99180367


Hospitality industry--Marketing.

HF5686.H75 / .Ab2 1998

647.94/068/8