Siegel, Carolyn F.

Marketing : foundations and applications / Carolyn F. Siegel. - Chicago : Irwin/Mirror Press, c1996. - 1 v. (various pagings) : ill. (some col.) ; 26 cm.

Includes bibliographical references and indexes.

0256162980 (alk. paper)

95004179


Marketing.

HF5415 / .Si2 1996

658.8