TY  - BOOK
AU  - McDaniel,Carl D.
AU  - Gates,Roger H.
TI  - Marketing research
SN  - 0471455199
AV  - HF5415.2 .M14 2005
PY  - 2005///
CY  - Hoboken
PB  - John Wiley
N1  - Includes bibliographical references and index
ER  -