Lovelock, Christopher <br/><br/>
Services Marketing  :people, technology, strategy 

 - 7th ed. 
 - New York  Pearson  2015 
 - 648p.:  ill.; 
<br/><br/>Include index 
<br/><br/><label>ISBN: </label>9780136118749 
<br/><br/><label>LC Class. No.: </label>HF 5415.13  / L94 2015