Lamb, Charles W. <br/><br/>
Marketing 

 - 12th ed. 
 - Brazil  Cengage  2013 
 - xxiv,833p.:  ill.; 
<br/><br/>Include index 
<br/><br/><label>ISBN: </label>978111821647 
<br/><br/><label>LC Class. No.: </label>HF 5415  / .L17 2013