Walters, Roger L. Broadcast writing : principles and practices / Roger L. Walters. - 2nd ed. - New York : McGraw-Hill, c1994. - xix, 604 p. : ill. ; 24 cm. - McGraw-Hill series in mass communication . Includes bibliographical references and index. ISBN: 0070680310 (recycled, acidfree paper) LCCN: 93032501 Subjects--Topical Terms: Broadcasting--Authorship. LC Class. No.: PN1990.9.A88 / .W17 1994 Dewey Class. No.: 808/.066791