TY  - BOOK
AU  - Kotler,Philip
AU  - Clarke,Roberta N.
TI  - Marketing for health care organizations
SN  - 0135575621
AV  - RA410.56 .K68 1987
U1  - 362.1/068/8 19
PY  - 1986///], c1987
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - Medical care
KW  - Marketing
KW  - Social service
KW  - Health Services
KW  - organization & administration
KW  - United States
N1  - Includes bibliographies and index
ER  -