Kotler, Philip. <br/><br/>
Marketing for health care organizations / 
Philip Kotler, Roberta N. Clarke. 
 - Englewood Cliffs, N.J. :  Prentice-Hall,  [1986], c1987. 
 - xiii, 545 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0135575621 
<br/><br/><label>LCCN: </label>86018733  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Medical care--Marketing.<br/>Social service--Marketing.<br/>Health Services--organization & administration--United States.
<br/><br/><label>LC Class. No.: </label>RA410.56  / .K68 1987 
<br/><br/><label>Dewey Class. No.: </label>362.1/068/8 
<br/><br/><label>National Library of Medicine Call No.: </label>K84