TY  - BOOK
AU  - Jolly,Vijay K.
TI  - Commercializing new technologies: getting from mind to market 
SN  - 0875847609 (alk. paper)
AV  - T339 .J68 1997
U1  - 658.5/75 21
PY  - 1997///
CY  - Boston, Mass.
PB  - Harvard Business School Press
KW  - Inventions
KW  - Marketing
N1  - Includes bibliographical references (p. 379-392) and index
ER  -