Jolly, Vijay K.

Commercializing new technologies : getting from mind to market / Vijay K. Jolly. - Boston, Mass. : Harvard Business School Press, c1997. - xxi, 410 p. : ill. ; 24 cm.

Includes bibliographical references (p. 379-392) and index.

0875847609 (alk. paper)

96048032


Inventions--Marketing.

T339 / .J68 1997

658.5/75