William J McDonald <br/><br/>
Directing marketing 

 - london  William J McDonald  1998 
 - xvi,521p  ill 
<br/><br/> lncludes lndex 
<br/><br/><label>ISBN: </label>9780256197839 
<br/><br/><label>LC Class. No.: </label>HF5415  / M14