TY  - BOOK
AU  - Borg,James
TI  - Persuasion: the art of influencing people 
SN  - 9780273734161 (pbk.)
AV  - JF1525.P85 .In8 2010
U1  - 153.8/52 22
PY  - 2010///
CY  - Harlow
PB  - Prentice Hall Life
KW  - Persuasion (Psychology)
KW  - Influence (Psychology)
N1  - Previous ed: Harlow: Pearson Hall, 2007
ER  -