TY  - BOOK
AU  - McDonald,Malcolm
AU  - Wilson,Hugh
TI  - The new marketing: transforming the corporate future 
SN  - 0750653876
AV  - HF5415.1265 .M34 2002
U1  - 658.84 21
PY  - 2002///
CY  - Oxford
PB  - Boston, Butterworth-Heinemann
KW  - Internet marketing
N1  - Includes bibliographic references and index
UR  - http://www.loc.gov/catdir/toc/els051/2004274702.html
UR  - http://www.loc.gov/catdir/description/els051/2004274702.html
ER  -