Cases in marketing management / Kenneth L. Bernhardt, Thomas C. Kinnear.

By: Bernhardt, Kenneth L, 1944-Contributor(s): Kinnear, Thomas C, 1943-Material type: TextTextPublication details: Homewood, IL : Irwin, c1991Edition: 5th edDescription: xvi, 815 p. : ill. ; 25 cmISBN: 0256088322Subject(s): Marketing -- Management -- Case studies | Marketing -- Decision making -- Case studiesDDC classification: 658.8 LOC classification: HF5415.13 | .B45 1991
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Holdings
Item type Current library Call number Copy number Status Date due Barcode Item holds
ATU Book ATU Book SCHOOL OF BUSNESS AND MANAGEMENT LIBRARY - ACCRA TECHNICAL UNIVERSITY
General Stacks 		HF5415.13 .B45 1991 (Browse shelf(Opens below)) c1 Available 0000015968
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Includes bibliographical references and index.

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